Designing Digital Product Without User Data

Designing Digital Products Without User Research

Rus Anderson Consulting, Design, UI/UX Leave a Comment

Often, we are approached by startups and established companies with an idea for a new product. Just as often, there is little to no user base from which to conduct research. In this blog, we’ll look at how to understand the product, its potential users, and how to create the application with minimal user data and investment.

User Experience, What is it?

What is User Experience Design?

Rus Anderson Design Leave a Comment

With a well-thought-out UX design, the product will be fully flushed out before development begins. For the developers, it leads to a more streamlined development plan. For the user, it means a product that is easy to use. For stakeholders, it results in a more successful final product, which means more money saved and more money made.

In this post, I’ll explain what UX design is. We’ll cover roles and responsibilities, tools and strategies, and finally, what differentiates UX from UI design. Let’s dive in!